Profitable Marketing Tips to Get Clients Who Love You
Let’s face it: marketing is the lifeblood of any business. No clients, no revenue. Whether you’re launching a ministry, growing an online business, or building your brand, you need marketing tips to get clients. To reach people in a way that makes them think, “Yes, I need this!”
But here’s the challenge: how do you market effectively without being “salesy”? So you don’t spend a fortune? Without losing sight of your faith-driven purpose in the whirlwind of strategies?
I’ve been there—over 14 years of business have taught me a thing or two about what works (and what doesn’t). I’ve also learned the hard way that marketing doesn’t have to be overwhelming. With consistency, creativity, and a willingness to learn, you can build authentic connections with clients who truly value what you offer.
Great Business Owners Share Marketing Tips to Get Clients
So, here’s the deal: during an event I hosted for people looking for successful strategies, I interviewed a number of business owners. Everyone that participated got a lot of value from those speakers so I decided to share some highlights in written form.
Blending their advice with my own experiences, I created this summary of marketing tips to get clients who love you.
10 Powerful Marketing Tips to Get Clients Who Love You
1. Go Live with Video
Live streaming is a game-changer. Platforms like Facebook, Instagram, and YouTube are prioritising live video content, which means more organic reach for less money (or free).
The secret? Be yourself. Don’t over-plan or aim for perfection. Instead, think about your audience:
- Which challenges are they struggling with most right now?
- What practical advice can you offer to guide them forward?
- Which personal anecdotes or lighthearted moments will resonate with their experiences?
Pro Tip: People aren’t looking for polished—they’re looking for real. Show up as your authentic self, and they’ll love you for it.
2. Use Facebook Ads to Expand Your Reach
If you’re not using Facebook Ads yet, now’s the time. With as little as $5 a day, you can get your offer in front of your ideal audience.
Start small:
- Test different audiences and messaging.
- Pay attention to what works and scale accordingly.
- Facebook Ads are especially effective for local businesses and niche online markets.
Faith-Focused Reminder: Stay aligned with your purpose. Use ads to serve your audience, not just sell to them.
3. Solve a Problem with a Free Gift
What’s the one question your ideal client is constantly Googling? Create a free resource (a guide, checklist, or template) that solves their problem and positions you as the go-to expert.
Set up a landing page where they can access your gift in exchange for their email address. Then, direct all your marketing efforts to that page.
Bonus Tip: This is how you grow your email list while serving your audience. Win-win!
4. Create an Interactive Quiz
Everyone loves a quiz. It’s fun, engaging, and—if done right—a great way to learn more about your audience.
Think about your niche:
- What kind of quiz would grab their attention?
- What insights can you offer based on their results?
- Not only will they interact with your content, but they’ll also see the value you bring.
5. Share Your Story
People buy from people they trust. Sharing your story is one of the most powerful ways to build that trust.
Whether it’s your business journey, personal struggles, or a behind-the-scenes look at your life, your story helps people connect with you on a deeper level.
Pro Tip: Keep it authentic. Share what’s appropriate and relevant to your audience’s needs.
6. Offer Quick Wins
Sometimes, the best way to show your value is to help someone achieve a small result—fast. Share a tip, idea, or strategy that sparks imagination and gets them moving.
For example:
- A downloadable checklist.
- A short tutorial video.
- A one-page cheat sheet.
These quick wins build trust and show that you’re here to serve, not just sell.
7. Use a CTA Everywhere
Every piece of content you create should include a clear call-to-action (CTA). Tell your audience what to do next:
CTAs aren’t pushy—they’re helpful. They guide your audience to the next step in their journey with you.
8. Partner with Complementary Businesses
Two heads are better than one, especially in business. Partnering with a complementary brand or service can open doors to new audiences and opportunities.
Ideas to consider:
- Co-hosting an event (online or offline).
- Offering a bundled product or discount.
- Sharing each other’s content or email list promotions.
9. Build a Community
Community is everything. Creating a Facebook group or other community space is a powerful way to connect with your audience, learn their needs, and showcase your solutions.
Tip:
Focus on serving, not selling. A well-nurtured community will naturally gravitate toward your offers because they trust and value you.
10. Host an Event
Hosting an event—whether it’s a webinar, summit, or in-person gathering—can position you as a leader in your niche.
Here’s why events work:
- Expand your network by forming valuable connections with like-minded individuals.
- Foster deeper, authentic engagement with your audience, building lasting relationships.
- Challenge yourself to step beyond your comfort zone, sparking personal and professional growth.
- Highlight your unique skills and value, positioning yourself as a trusted authority.
Faith-Focused Insight: Hosting an event isn’t just about visibility—it’s about serving others with excellence and intention.
Final Thoughts: Align Your Marketing with Your Purpose
Marketing isn’t just about getting clients—it’s about connecting with the people you’re called to serve. As faith-driven entrepreneurs, it’s vital that we don’t lose sight of our purpose in the busyness of building a business.
If you’re feeling overwhelmed or unsure where to start, remember: you don’t have to do this alone. As a coach, I help people like you create marketing strategies that work—without sacrificing your faith or values.
Ready to take the next step? Join Inbox Inspiration for ongoing tips, encouragement, and strategies to build a business that aligns with your purpose. Let’s make it happen!
